Digital Marketing Assistant Manager
Full time
10.00-19.00 (Flexible)
freshket Office
(Suthi Building)
About Freshket
Freshket is a high-growth, fast-moving tech startup with a highly motivated group of initiators and problem solvers. We are passionate in building a top-class food supply and online grocery delivering services. As we are unified by a set of high-impact and challenging goals, we often go beyond our roles, experiment new ideas, and take ownership to deliver the best service for customers.
About the Role
Optimize marketing activities to improve return on investment.
Monitor and analyze customer’s journey and conversion rate to understand customer behavior and improve conversion rate.
Allocate budgets, analyze, and recommend modifications to ad spends.
Collaborate with branding/campaign and design teams to guide A/B creative tests to identify what works best.
Optimize marketing budgets to minimize cost per lead or cost per result.
Research SEO, SEM keywords to use throughout website and marketing materials.
Responsible for marketing automation planning and execution, including segmentation, testing, and deployment, and continually evaluate these for improvements.
Manage marketing automation efforts and processes, proactively researching and implementing the latest best practices, strategies, and industry standards.
Execute and operate online advertisement (Facebook Ads, Google AdWords, and other online advertising) in order to achieve campaign goal.
Analyze data, customer insight, consumer trends, market analysis, and marketing best practices to build successful strategies.
CAC/ ROAS
Measure and report performance of all digital marketing campaigns, and assess against goals (OKRs,KPIs).
Qualification
Bachelor’s degree or Master's Degree in Marketing, Digital or related field.
At least 3 years direct experience in Digital Marketing, Data-Driven, and Market Analysis.
Demonstrate ability to prioritize, multi-task, and work with minimal supervision in a team environment.
Be self-motivated, a strong team player and able to work and adapt under pressure.
Good command of English both verbal and written.
Confidence in problem-solving, with the ability to generate ideas and solutions.
Good analytical skills and used to analytic tools are preferable (Looker Studio, Excel, Google Sheet, Power BI, etc.).
Ads Optimization on Social Media Platforms. (Facebook,Instagram,Google,Youtube,Tik Tok,Native Ad etc.)
Competency
Definition
Rank
How to apply
4 steps to become a freshketer
01 Apply
You can apply through our website.
02 Review
The team will review your application and contact back.
03 Interview
We conduct phone and online interviews to get to know you better.
04 Offer
We make an offer to the candidate who is the best fit.