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Ads Optimization Senior Officer

Full time

10.00-19.00 (Flexible)

freshket Office
(Suthi Building)

About the Role

  • Monitor and analyze customer’s journey and conversion rate to understand customer behavior and improve conversion rate

  • Collaborate with branding/campaign and design teams to guide A/B creative tests to identify what works best

  • Buy ads from various digital platforms to align with campaigns.

  • Optimize marketing budgets to minimize cost per lead or cost per result

  • Acquire customers to make purchase on Website and Application via social media advertisement and engagement

  • Research for target audience, consumer demand, and search engine keyword for proposed media campaign.

  • Research SEO, SEM keywords to use throughout website and marketing materials.

  • Understand and use data insights to provide campaign insights and present to the team Qualification.

  • Monitor budget, performance, and key metrics by weekly to  improve ads performance

  • Collaborate with team to contribute to analysis, insight, and next steps in all reporting.


  • Bachelor’s degree or Master's Degree in Marketing, Digital or related field

  • At least 3 years direct experience in Digital Marketing, Media Buyer, and Ad Optimization

  • Demonstrate ability to prioritize, multi-task, and work with minimal supervision in a team environment

  • Be self-motivated, a strong team player and able to work and adapt under pressure

  • Good command of English both verbal and written

  • Confidence in problem-solving, with the ability to generate ideas and solutions

  • Good analytical skills and used to analytic tools are preferable (Looker Studio, Excel, Google Sheet, Power BI, etc.).

  • Ads Optimization on Social Media Platforms (Facebook,Instagram,Google,Youtube,Tik Tok,Native Ad etc.)

How to apply

4 steps to become a freshketer

01 Apply

You can apply through our website.

02 Review

The team will review your application and contact back.

03 Interview

We conduct phone and online interviews to get to know you better.

04 Offer

We make an offer to the candidate who is the best fit.

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